Focus Keywords and Keyword Planner
What are keywords?
Keywords are the words or phrases that people type on search engines (like google or bing) to reach your site.
What are focus keywords?
A focus keyword are words or specific phrases that you think your potential customers and users will search for and making sure that when these keywords are searched for your site will be in the result pages. ProSEOTracker will check your page title, meta description, page content and page url to make sure you have included the word or phrase that is most important for that page.
In ProSEOTracker we have made a single stop keyword research central to discover or plan your keywords.
It is powered by Google, once you connect search console and analytics it also includes results from them.
So it includes keywords that user are typing to reach your site so that you plan and final optimize those.